Sanford Livingston, Jr.

Sanford Livingston, Jr.Sanford Livingston, Jr.Sanford Livingston, Jr.

Sanford Livingston, Jr.

Sanford Livingston, Jr.Sanford Livingston, Jr.Sanford Livingston, Jr.
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My Story

Starting Out

I was born in Trenton, New Jersey at the turn of the United States Civil Rights Movement. My family instilled in me the importance of having someone in your corner, as well as resilience in the face of adversity. In the 1980's, thanks in part to A Better Chance, I received a scholarship which allowed me to attend Amherst High School, kicking off my higher education journey. 

Monograms for Wesleyan University and University of Southern California

College Years

At Wesleyan University and the University of Southern California, where I attained my Bachelors in Economics and Masters in Business Administration: Finance respectively, I learned the importance of outreach and of supporting the places and people who support you. 


My time there was a continuation of the lessons of community and responsibility that my mother taught me: 

  • Community: Both colleges was instrumental in building my network of fellow professionals. Many of the relationships that began there have continued to this day, spanning decades.
  • Responsibility: After my time as a student, I joined Wesleyan's Board of Trustees, to give back to the community that had my back.

Sanford standing next to Elza Minor of Nor-Cal FDC (right)

Giving Back

After college, as I began my time in the corporate world, I felt a calling for service. Just as my family was there for me in the streets of Trenton, I wanted to be there for others who needed support. That desire leads me to this day to work on initiatives that impact local communities. My work within the San Francisco Maritime National Park Association, Nor-Cal FDC, Building Dreams, and more are a continuation of my beliefs.

Work History

Travelers Insurance Company

Financial Analyst
August 1987 - August 1988 

Aetna Life and Casualty

Senior Property/Casualty Underwriter
May 1989 - July 1993

 


Wells Fargo

Assistant Vice President, Commercial Marketing and Strategic Planning

October 1995 - September 1997 · 2 years


Vice President, Commercial Marketing and Strategic Planning

September 1997 - August 1999 · 2 years


       Vice President, Manager of CRA / Emerging Strategies

 September 1999 - March 2004 · 4 years 7 months


SVP Chief Strategist

March 2004 - July 2009 · 5 years 5 months


Director, Learning and Development, Global Banking Group Director

August 2009 to April 2011 · 1 year 9 months

Northern California Financial Development Corporation

Senior Director, Program Development

April 2013 to May 2016 · 3 yrs 2 mos


Chief Operating Officer

June 2016 - June 2017 · 1 year 1 month


Chief Executive Officer

June 2017 - Present

Learn More About Nor-Cal FDC

Other Facts About Me

  • I won the Pioneer Award in 2003 while working at Wells Fargo.
  • I'm a proud member of Omega Psi Phi Fraternity, which focuses on professional development and community service.
  • I've played piano since I was 6. If you leave one near me, I might just start playing on it!
  • Favorite books of all time include: The Alchemist by Paulo Coelho, 10x is Better than 2x by Dan Sullivan, and The Greatest Salesman in the World, by Og Mandino.

Media Gallery

Sanford Livingston Jr. Interviewed by Raquel Graham of KBLA

As part of her ENTREPRENEURING series, I sat down with Raquel Graham of KBLA to talk about unlocking capital for entrepreneurs via loan guarantees.

Sanford Livingston - 2003 Pioneer Award (Wells Fargo)

Video of Sanford Livingston being honored for receiving the 2003 Pioneer Award from Wells Fargo.

Sanford Livingston Jr. CEO of Nor-Cal FDC SSBCI Testimony

 Sanford Livingston Jr. gives testimony to California State Assembly members about the SSBCI (State Small Business Credit Initiative) program and the importance of a "Justice League" to help small businesses.  
 

Sanford Livingston Jr., Honored by the San Francisco Maritime Association

 The San Francisco Maritime National Park Association honors their former trustee and local philanthropist, Stanford Livingston Jr., who was known as a champion for maritime education programs for youth. 

Articles Featuring Me

Millennium Magazine Article on Sanford (2025)

View Article

Marquis Who's Who Honors Sanford Livingston Jr. for Expertise in Finance (2025)

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The Financial Revolutionist: A “Justice League” for SMB lending with Nor-Cal FDC (2023)

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Money Tales: Wealth Beyond Reason, with Sanford Livingston

View Article

Short Biography From Philharmonia Baroque Orchestra (~2007)

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IE Magazine named Me a Top 10 Inspiring Leader in 2022

Feature in Connections Magazine, 2007

Copyright © 2025 Sanford Livingston Jr. - All Rights Reserved.

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